Tag Archives: Social Media

UAE’s residents spend almost a quarter of their day on social media

social

Dubai, UAE – UAE residents spend approximately five hours a day using social media on average and 29% have six to 10 applications installed on their smartphones according to new research from YouGov. The findings, captured amongst over 5,000 residents in the UAE, revealed that the time spent on social media varies depending on age group. Young users (aged 18-35) …

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Nicolas Roux joins LinkedIn MENA as Head of Agencies

Nicolas Roux

LinkedIn MENA has announced that it has appointed industry veteran Nicolas Roux as its first ever Head of Agencies for MENA’s LinkedIn Marketing Solutions, based out of Dubai, UAE. In his role, Roux will be responsible for the strategic partnerships and executive-level engagements with key media holding companies and all of the agencies within them. He will further lead, advice …

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5 Ways To Boost Business Growth

Finance African Brains Wikimedia

2016 is looking like being a rough one in terms of the economy, and budget-tightening can lead to business growth being stifled. But by employing some or all of the following tactics, you can still help your business to expand and make the most of the marketplace, with relatively-little expenditure… Financial Trading If you have some money available for investment, …

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How to reach a wider audience for your research

scidev research

By – Juan Pablo Alperin – Alessandra Bordini – SciDev.Net In today’s age of knowledge abundance, the scholarly community is turning its attention to the use of social media channels and other online platforms. Scholars have been increasingly integrating these tools into their everyday work, creating enormous potential to capture the digital traces of their research. Not surprisingly, then, in …

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Sage ME credits UAE Success to E-Marketing, Social Media

sage

SAGE campaigns hit high of 198 million impressions in 2015. Dubai – It’s no secret that social media has revolutionized the way people interact and share information. Social media platforms have changed the way people perceive and connect with brands, and has impacted business at a fundamental level. Sage Middle East, the leading provider of business management solutions software, can …

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PacSis introduces fully integrated tech platform for marketing in the UAE

pacsis

PacSis technological solution allows Brands to build a unique touch point with consumers for all its Branded Content, Social Media, Promotional Marketing and In-Store activities,all the while increasing sales. Putting Digital on the path of Sales is the end game. Dubai – PacSis – Linking Consumers & Brands, an international leader in promotional and digital marketing solutions witha 20+ year …

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Facebook and WhatsApp are region’s most popular social networking sites: Social Media in the Arab World Report

H.E. Mohammad Abdulla Al Gergawi, chairman of Dubai Holding

‘Knowing about the most influential tools will enable decision-makers to invest optimally to serving the community,’ says HE Mohammed Al Gergawi 89% Facebook users in the Arab world access it daily 84% respondents active on WhatsApp The first of its kind report on ‘Social Media in the Arab World,’ unveiled on the sidelines of the Arab Social Media Influencers Summit …

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Call to engage social media platforms to encourage use of Arabic language among youth

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Social media offers significant opportunities to encourage the use of Arabic language among the youth of the region, said H.E. Jamal Bin Huwaireb, Managing Director of Mohammed Bin Rashid Al Maktoum Foundation. Speaking on the first day of the Arab Social Media Influencers Summit (ASMIS) today, H.E. Huwaireb called on the young generation to use Arabic language on a wider …

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LinkedIn reveals most influential UAE brands

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Industry leaders set new benchmark for online engagement with their target audiences LinkedIn (NYSE:LNKD), the world’s largest professional network on the Internet, today announced the top ten most influential brands headquartered in the UAE based on engagement among LinkedIn’s membership of 313 million professionals. The new ranking follows the announcement of LinkedIn’s Content Marketing Score earlier in the year, an …

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Social Media is a news gathering tool and not a threat to traditional media: Top AP Official

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John Danisjewski, Vice-President and Senior Managing Editor for International News But cautions over dangers associated with public-sourced news, if not verified Social media is not a threat to the traditional media, but offers great opportunity for media outlets to gather information, a top international expert said. John Danisjewski, Vice-President and Senior Managing Editor for International News at the Associated Press, …

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