More than 109,000 daily active users recorded on dubizzle’s Motors section in September 2016
dubizzle’s mandatory requirement to post prices is a key contributor to the platform’s success and drives transparency in the marketplace
Dubai, UAE – As of September 2016, dubizzle leads the online motors market, with 84% of UAE second-hand car shoppers visiting the platform for their next purchase. The UAE’s leading online classifieds platform owes its success to the users who sell and buy cars on dubizzle due to the platform’s focus on transparency.
dubizzle recorded over 109,000 daily active users on its motors section in September 2016, confirming its position as the number one online second-hand car marketplace in the UAE.
“dubizzle’s success is built on creating a highly transparent and liquid marketplace – we invest in developing our platform with the best interests of our users in mind. Other platforms allow sellers to hide asking prices, which encourages consumer exploitation, while dubizzle actively works to create win-win exchanges. In fact, 85% of buyers search by price on dubizzle. Therefore, hiding asking prices hurts sellers as their ads will not prominently appear in search results, leading to fewer and lower quality leads,” commented Jean-Pierre Mondalek, General Manager Motors at dubizzle.
On average, dubizzle’s Motors section receives over 1,000 net new listings per day, which is six times more than the next largest motors platform in the UAE, offering the widest selection of content to the largest motoring audience in the UAE – 40,000 live used car ads and 1.68 million unique visitors per month. In addition, each dubizzle motors ad typically receives its first lead within 30 minutes and over 20 inquiries within 30 days of being posted, ensuring highest liquidity and best return on investment for users. dubizzle also found that on average a car will sell within 30 days of being listed on the platform.
As part of its ongoing investment in features and services that benefit its users, dubizzle has recently partnered with CarReport, an international, independent vehicle history provider on used cars, to provide total transparency across the UAE’s used car market for the first time. Through this first-of-its-kind service, dubizzle aims to empower buyers by providing them with vehicle history and price guides for cars advertised on the platform – creating peace of mind in the used car buying journey. This simultaneously helps sellers by improving the quality of leads received. dubizzle will continue to facilitate fair trade on the platform, offering a quick, easy and accessible marketplace for second-hand cars.